Memphis-based multicultural hair care and beauty products manufacturer Ampro Industries announces Olive Oil Styling Gel, made with 100% olive oil, for consumers who wear their hair naturally

MEMPHIS , November 16, 2011 (press release) – Ampro Industries, Inc., the maker of Ampro Pro Styl, America's #1 Gel, announces their newest formula – Olive Oil Styling Gel. Made with 100% Olive Oil, the Olive Oil Styling Gel is reportedly the most moisturizing gel Ampro has ever made.

Created to satisfy the needs and requirements of consumers who wear their hair naturally, the Olive Oil Styling Gel provides the hold for which Ampro Pro Styl is known, but without the hardness of their other protein gels. "For years, consumers loyal to our brand have been asking us to come out with a gel for the natural community. We finally feel we've met the need," says Tricia Snead, Vice President of Marketing and Brand Management. Free of parabens, alcohol, and other harsh ingredients, the Ampro Pro Styl Olive Oil Styling Gel hits stores just in time to save hair from the damage the cold winter months can bring. It moisturizes hair while providing a superior hold and allows for easier distribution through natural or chemically treated hair. Find Ampro Pro Styl Olive Gel in stores December 2011.

About Ampro:
Ampro Industries, Inc. is a Memphis-based manufacturer of multi-cultural hair care and beauty products focused on the personal care needs of its consumers. Ampro is committed to delivering reliable, top quality solutions for multi-cultural consumers and making them available at value prices. Ampro products are available in mass market and beauty supply outlets throughout the United States, Canada, the Caribbean, Europe, Africa and South and Central America. The Ampro family of products includes over 18 unique hair care items, including America's Number One selling protein styling gel, Ampro Pro Styl, and the newest members to the line – Shine 'n Jam Conditioning gels. For more information, visit us at

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