Coca-Cola increasing its presence on Facebook, YouTube, Twitter, other such social media outlets as part of its marketing campaign
November 9, 2011
– Coca-Cola has continued to make an impact in the world of social media, increasing its presence on Facebook, YouTube, Twitter and other such outlets, USA Today reported Nov. 8.
Coca-Cola currently has 35 million fans on Facebook, making it the 16th-most-popular page on the social media site. Meanwhile, the company’s YouTube videos have been viewed 33.5 million times, and it has 400,000 followers on Twitter.
Coca-Cola said its overall beverage volume is up 6% worldwide year to date, including 3% for Coke alone.
The primary source of this article is USA Today, McLean, Virginia, on Nov. 8, 2011.