Coca-Cola increasing its presence on Facebook, YouTube, Twitter, other such social media outlets as part of its marketing campaign

LOS ANGELES , November 9, 2011 () – Coca-Cola has continued to make an impact in the world of social media, increasing its presence on Facebook, YouTube, Twitter and other such outlets, USA Today reported Nov. 8.

Coca-Cola currently has 35 million fans on Facebook, making it the 16th-most-popular page on the social media site. Meanwhile, the company’s YouTube videos have been viewed 33.5 million times, and it has 400,000 followers on Twitter.

Coca-Cola said its overall beverage volume is up 6% worldwide year to date, including 3% for Coke alone.

The primary source of this article is USA Today, McLean, Virginia, on Nov. 8, 2011.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.