Hamburger chain Whataburger offering apple slices, whole wheat buns, other healthy options to its menu
November 7, 2011
– Whataburger is all about choices - this is a company, after all, that offers 36,864 ways to order its famous burger - and now customers have even more options with the addition of new healthy menu items available at all 729 restaurants starting Nov. 7 at 3 p.m. CST.
Moms and dads will cheer for Whataburger's new apple slices, available with any Kid's Meal as a substitute for French fries and offered at no extra cost. Parents can rest easy as the apple slices substitution provides a good source of fiber and Vitamin C, and 90% fewer calories than French Fries.
The two-ounce portion of apple slices is also available for adults looking to cut calories and fat or add a serving of fruit to their daily diet. The 30-calorie apple slice side can be substituted for fries in Whatameals 1-8 at no charge, or for hash browns in Breakfast Whatameals for a small charge. They can also be purchased a la carte for a quick snack or breakfast on the go.
"We want to accommodate the variety in our customers' dietary needs with a wide array of options," said Rich Scheffler, Whataburger Restaurants, LP, Group Director of Marketing. "Most importantly, we want our customers to know that no matter what they choose, they will be served Whataburger's fresh, high-quality food, with a smile."
Customers can now add a new healthful touch to any sandwich too, with Whataburger's new whole-grain wheat bun. The new bun will come standard with Whataburger's Grilled Chicken Sandwich - served with a diet drink and apple slices, this meal is just 500 calories. Guests can also substitute the new bun on any Whataburger, Whatacatch, Whatachick'n or Breakfast on a Bun sandwich at no extra charge.
In addition to these new menu items, Whataburger also offers customers the option of a side salad. The 90-calorie salad, a blend of head lettuce and Romaine with grape tomatoes and seasoned croutons can be substituted for fries in any Whatameal for a small charge. Whataburger also offers low fat vinaigrette and fat free ranch dressings with any of its salads.
Customers can find helpful meal plans for breakfast, lunch and dinner at www.whataburger.com under the Menu and Nutrition tab. This portion of the website features the company's Low Calorie Options Menu with more than 30 meals broken out by 200, 300, 400 and 600 calories. In addition, customers with common food allergies or dietary restrictions can visit the website to find a meal plan right for them, along with full ingredient and nutritional information.
Whataburger has focused on its fresh, never frozen, made-to-order burgers and friendly customer service since 1950 when Harmon Dobson opened the first Whataburger as a small roadside burger stand in Corpus Christi, Texas. Dobson gave his restaurant a name he hoped to hear customers say every time they took a bite of his made-to-order burgers: "What a burger!" Within the first week, people lined up around the block for his 25 cent, all-American beef burgers served on five-inch buns. Today, the company is headquartered in San Antonio, Texas, with more than 700 locations in 10 states with sales of more than $1 billion annually. Visit www.whataburger.com for more information on the company. Become a fan on Facebook at http://www.facebook.com/whataburger and follow the brand on Twitter @Whataburger.
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