Korsnäs releases Environmental Product Declarations for all products for increased transparency, environmental performance measures, reports emissions reduction at mills

GAVLE, Sweden , October 28, 2011 (press release) – As the first company in the forest industry, Korsnäs introduces complete Environmental Product Declarations (EPDs) for its entire range of products. It is an initiative that ensures transparency in terms of environmental performance and that invites to comparisons with materials with declarations complying with the same international documentation standard.

The development towards a sustainable society is recognised as the most important issue today. This has an impact on consumer behaviour. Especially young people tend to favour brands that share their own values. Environmental performance and corporate responsibility are factors that influence consumer behaviour and determine the selection or rejection of a brand.

An open declaration

The international EPD system sets a standard for the methodology of measuring, compiling and presenting the particulars of a product’s environmental performance.

An EPD is a document that comprises a full record of the environmental impact of a product based on a life-cycle analysis. The aim is to provide relevant, verified and comparable environmental information to help organisations and companies to communicate the environmental performance of their products in a credible and understandable way. All data are verified by an independent body, in this case Det Norske Veritas.

A detailed report

The information contained in an EPD includes environmental impact data such as emissions into air and water, use of energy and potential environmental gains. The transparency achieved allows customers to assess the environmental impact of Korsnäs products “from cradle to gate”. The EPD also provides the data that enable customers to account for the environmental impact of their operations, e.g. carbon footprint.

Transparency and reliability are great customer benefits

“The use of EPDs benefits our customers in several ways,” says Sven Hjelmstedt, Business Manager Cartonboard, Korsnäs. “Packaging converters and brand owners alike want to be able to assess the environmental performance of their suppliers and business partners. Our EPDs offer total transparency, and the environmental information is verified by a third party. Because EPDs are continuously updated, they know that the information is current. And with every update, our customers can monitor how we are doing in terms of development and improvements. What is more, when customers want to publish their own EPDs, we have already done our part of the job for them.”

Previous track record

Korsnäs aims for true sustainability in products as well as operations. Eco-friendliness is inherent in the product. The products are made of pure, 100 % virgin fibre. The forest is a renewable source – for every tree finally harvested, three or four seedlings are planted.

In fact, Korsnäs has a history of pioneering developments in the environmental field. Korsnäs was the first forest company in the world to obtain an ISO 14001 certification from seedling to finished product, which means that Korsnäs had the industry’s first environmental management system in place. That was in 1997. In the same year, Korsnäs became the first Swedish forest company to FSC® certify its entire forest land. FSC and PEFC certifications ensure that all raw material is derived from well managed forests and acceptable sources. Korsnäs now goes one step further and welcomes the international EPD standard for measuring and presenting environmental product performance.

Energy and Climate Programme

Korsnäs intends to stay industry leaders as far as environmental work is concerned. In a vision for the future, Korsnäs aims to become fully independent of fossil fuels and to be self-sufficient in terms of energy. Recent developments in the Korsnäs climate programme include

• a new evaporation plant in the Gävle mill, reduced fossil CO2 emissions by 54,000 tonnes

• a new bio fuel incineration plant in the Gävle mill, generates district heating in the municipality while reducing fossil CO2 emissions by 60,000 tonnes

• investments in the Frövi mill, generates district heating for a neighbouring municipality and reduces fossil CO2 emissions by 20,000 tonnes

• adaptations of logistics systems and transportation modes to achieve environmental benefits

Environmental Product Declarations of Korsnäs products are available at www.korsnas.com and further information on EPDs is available at www.environdec.com

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