Lerner Publishing Group launches Lerner Digital eReader application for iPad, offers over 1,800 e-book titles

Kendall Sinclair

MINNEAPOLIS , October 11, 2011 (press release) – Lerner Publishing Group announced today the launch of the Lerner Digital(TM) eReader App for the iPad(R). With more than 1,800 eBooks available across age levels, interests, and genres, the Lerner Digital(TM) eReader App allows educators, parents, and readers to easily select, download, and read from among Lerner Publishing Group's sizable eBook collection, which includes eBooks from highly reviewed and award-winning nonfiction series and single titles to highly illustrated and designed picture books and graphic novels, to chapter books and young adult novels.

"Our new eReader App enables children, parents, teachers, and librarians to experience our books in new ways leveraging the iPad(R) which is quickly gaining popularity in schools and libraries" said Terri Reden, vice president of marketing and digital products, Lerner Publishing Group. "We are the first school library publisher to make our complete eBook collection accessible for reading and purchase via the iPad, which was in direct response to the evolving needs of our school and library customers."

In addition to being a well-designed eReader, the free app also includes an eBookstore complete with in-app purchase capabilities. No log-in is needed to browse the eBook collection, which includes nearly 2,000 Lerner Publishing Group titles, as well as books from Andersen Press USA, Gecko Press USA, and The Kane Press whose eBooks are distributed by Lerner Publisher Services. Customers with a Lerner Digital(TM) account may log-in, download, and read previously purchased eBooks within the digital "My Bookshelf," which can be viewed by thumbnail cover images or more complete book details, and the digital bookshelf may be searched or filtered by category, age, or other common attributes.

"Our unique publisher app makes it possible for our customers to access our extensive eBook library anywhere, any time," said Adam Lerner, president and publisher. "We're excited about the future promise that apps offer for a wealth of high-quality Lerner books, and we're thrilled that our books are more mobile and accessible than ever before."

The Lerner Digital(R) eBook App was developed in partnership with Impelsys, a global leader in providing electronic content delivery solutions. The app is available free in the Apple App Store at http://itunes.apple.com/app/lerner-digital-ereader/id460392803?mt=8 .

About Lerner Digital(TM) Lerner Digital(TM), a division of Lerner Publishing Group, independent children's publisher since 1959, presents the Lerner Interactive Book(TM) uniquely created to ignite reading enthusiasm and improve literacy skills in struggling and reluctant K-5 students. Lerner Digital(TM) also offers 1,800+ nonfiction and fiction K-12 eBooks for home, classrooms, and libraries. Follow Lerner Digital on Twitter at twitter.com/LernerDigital.

About Lerner Publishing Group, Inc. Lerner Publishing Group creates high-quality fiction and nonfiction for children and young adults. Founded in 1959, Lerner Publishing Group is one of the nation's largest independent children's book publishers with eleven imprints and divisions: Lerner Publications, Carolrhoda Books, Carolrhoda Lab(TM), Millbrook Press, Twenty-First Century Books, Graphic Universe(TM), Darby Creek, ediciones Lerner, First Avenue Editions, LernerClassroom, and Kar-Ben Publishing. In 2010 Lerner Publishing Group also launched Lerner Digital(TM) alongside its growing catalog of nonfiction and fiction books, ensuring that schools and libraries have access to the highest quality content to serve the evolving needs of teachers and learners in the 21st century. For more information, visit www.lernerbooks.com or call 800-328-4929.

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