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New York Times Cooking marks 10th anniversary; Platform launches "Our Greatest Hits" feature, unlimited recipe gifting for September, new "Dinner Tonight" newsletter

September 17, 2024 (press release) –

Since its launch on September 17, 2014, New York Times Cooking has provided readers with phenomenal recipes, cooking tips and meal inspiration. With Emily Weinstein, editor in chief, and Sam Sifton as editor, the platform has grown into a trusted resource for home cooks of all levels.

To celebrate this delectable decade of Cooking and mouth watering milestone, we’re thanking our passionate audience of readers, subscribers and home cooks everywhere with more content they love and a few shareable surprises.

  • “Our Greatest Hits” feature, highlighting ten years of iconic Cooking recipes and our best reader comments. This shareable feature can be sent to family, friends and your community to see how many recipes you’ve collectively all tried.
  • Unlimited recipe gifting for the month September, where subscribers can share as many paywall-free recipes as they like with family and friends all month long.
  • Introducing our new “Dinner Tonight” newsletter, making readers’ weeknights a little simpler by recommending an easy and delicious dinner recipe each day.

“We have been on this amazing Cooking journey for 10 years, thanks to our team and the passionate members of our community that have made the app part of their daily lives,” said Emily Weinstein, editor in chief, Food and Cooking. “It’s incredible to see what the last decade has brought, and we’re excited to see what’s in store for many years to come.”

As one of the largest cooking subscription products — more than 100 million people visited the site and app in 2023 — New York Times Cooking is a beloved resource for our thoughtful community that they have counted on daily for the last decade.

“We couldn’t be prouder of what Cooking has become over the last decade.” said Sam Sifton, assistant managing editor and the founding editor of New York Times Cooking. “Today, Cooking is a trusted resource, guide and cooking companion for millions of home cooks everywhere, whether you are just starting to learn to cook or have mastered the fundamentals.”

New York Times Cooking enters the next decade with the goal of continuing to enliven everyday cooking, enabling discovery of new and tested recipe ideas and ingredients, and making everyday cooking simple and delicious.

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