December 4, 2024
(press release)
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New York, NY (December 4, 2024) – HarperCollins Publishers announced today the creation of HarperPop, a curated imprint focused on licensed publications, popular culture, and trend-driven publishing for both adults and children. Launching in winter 2025, HarperPop will partner with high-profile brands and personalities to craft unique books for their fans and communities. HarperPop will be overseen by Dave Linker, Editorial Director, and Erica Sussman, VP, Publisher at HarperCollins Children’s Books, alongside Carrie Thornton, SVP, Publisher of Dey Street Books, an imprint of the Morrow Group. The new imprint will bring together bestselling backlist titles and new launches from iconic brands, such as Dungeon & Dragons, The Elf on a Shelf, FGTeeV, My Little Pony, The Simpsons, Emily the Strange, Squishmallows, YouTuber Jacob Geller, and a series with gaming company Bethesda, creators of Fallout, Doom, and The Elder Scrolls series. “HarperCollins has long been a leader in developing bestselling books based on the hottest trends, brands, and influencers,” said Liate Stehlik, President and Publisher of the Morrow Group and HarperCollins Children’s Books. “Consolidating the creative energy and marketing expertise of the Children’s and Morrow teams in one place will help us better reach—and tap into the passions of—the readers who will devour these books and bring them to a wide and engaged audience.” Contact: # # #
Erin Crum
HarperCollins Publishers
Erin.Crum@harpercollins.com
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