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Recent Articles

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Walmart launches two immersive experiences in Roblox including Walmart Land, which is focused on fashion, style, beauty and entertainment items, as well as Universe of Play, which is focused on toys; experiences will feature events, games, rewards, more

Amazon debuts solutions to help sellers using Buy with Prime, a program that offers Prime benefits to off-site shoppers; solutions include Sponsored Brands ads and product pages within a brand store to lead shoppers to D2C sites that offer Buy with Prime

Albertsons named as exclusive official grocery partner of LSU Athletics beginning with 2022-23 academic year; Albertsons will receive premium signage in all LSU Athletics venues in addition to radio, television, internet, print advertising

Deliveroo launches media, e-commerce ad platform to drive free cashflow generation, approach profitability; offerings include product placement in owned kitchens and dark stores, data licenses, on-platform digital solutions such as sponsored searches

Tesco revives ‘back margins’, halted under former CEO Dave Lewis, amid cost price inflation requests; plan will see Tesco raise fixed fees it gets from suppliers to support promotions, with desperate suppliers likely to accept changes, sources say

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