A comprehensive view of Paid Search / Search Marketing. This page highlights a small sample of our full coverage.
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Three in 5 senior business and IT retail decision-makers believe AI is important to their business’s search strategy, just 4% say AI is not important; improved accuracy, relevance cited as two biggest roles AI can play in search: Algolia, Coleman Parkes
Published: March 25, 2024 by Retail Dive
Amazon allegedly welcomed 'defect' ads on its platform, FTC claims; 'defects' are an internal term Amazon used to describe ads that are irrelevant to the user's query, worsening search and pushing shoppers toward higher-priced goods
Published: November 08, 2023 by Retail Dive
Walmart Marketplace announces new portal that enables sellers to use Google Shopping Ads to promote their products; ads appear in Google's search results whenever a shopper searches for related products
Published: September 06, 2023 by Chiang Rai Times (Thailand)

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