May 8, 2025 (China Business News) –
Key Highlight:
* The 32nd International Paper and Technology Exhibition for Living Paper will be held at the Wuhan International Expo Center from April 16-18, 2025, showcasing innovative products from Veda Group, a leader in China's paper industry.
Original Press Release:
April 16 -- Vinda Paper Industrial issued the following news release:
The 32nd International Paper and Technology Exhibition for Living Paper, organized by the Professional Committee for Life Paper on April 16-18, 2025, will be opened in Wuhan International Expo Center. Veda Group, the leader in China's paper industry, relying on a safe and sound green supply chain system, integrated quality resources of the entire industry chain, and presenting a full range of products to the exhibition, presented the practical results of close consumer demand and continuous improvement to professional audiences from around the world, becoming one of a benchmark company in the show. At the exhibition, the VIDA Group's innovative use of scenic mode, product display area and experience area, all-round display of a diverse product layout: including China' s leading brands of living paper Vida, high-end women' nursing brand Libresse Veil, higher- end living papers brand Tempo, deep-rooted adult disability professional care for thirty years brand package for adults, trusted brand Vido and Vedocon, wood and soft towel expert for comfort, etc.
The service consumer groups from babies to the elderly, covering all age groups, attracted the attention and interest of many viewers. Veda is currently relying on the integrated industrial chain of the Singaporean Gemstone Group to build on its strengths in the paper/fibre industry, focusing its efforts on consumer demand, making higher quality and diversified products, continuously optimizing supply chain management, launching more precise marketing campaigns, and enhancing brand reputation. Venda Group has established a leading market position in Asia Pacific in various categories.
In this year's list of masterpiece products, Veda Group' s star products: Venda cotton polyester stereo tissue paper, Libresse Veil women' Slippers, and Pakad adult paper diapers ("night comfort") are all shortlisted and received industry approval. It is understood that the Veda Group's life-paper and personal care products have been selected by the Fist Products for the Masterpiece Product Awards for several consecutive years. The reason behind this is Veda's insistence on product quality.
At the beginning of the year, the Veda line of doggy bags was launched, a series of life-size paper products that convey healing emotional values in a young design language. And, Veda has been able to capture the emotional consumption trend of consumers who love their own mother, creating a cotton "Free Flower Land" art paper towel, through a 3D printing process, with a thick and delicate double-sided print, making the paper paper cloth thicker than cottons, showing professional value. As the number one selling brand in the country for 10 consecutive years, Veda's competitiveness is rooted in its precise insight into consumer needs, its constant pursuit of innovation, and its extreme control over raw materials and processes.
100% of the native timber is from sustainably managed forests, and the production site has more than a dozen quality control procedures to ensure that it meets the quality standards of national standards. This quality has been transformed into a solid reputation on the consumer side, helping Veda to become the leading brand for paper products in China. The high-end life paper brand Tempo Tebe also launched a joint series of handkerchiefs in the styles of retro, small fragrance, Y2K, and Super Chill, which further satisfies the diverse consumption habits of young people.
The two companies have also launched a new series of products in other categories, combining various paper scenes. The company's kitchen paper, for example, uses Airflash technology to increase the absorption sevenfold; the company has a Mini portable design for travel; and the wet paper is made with natural glacial water formula and a thickening design to bring a clean cooking experience. In recent years, the growing demand of Chinese consumers for high quality and diversified hygiene products, and the higher demand for paper towels, have shown a trend of scenarios and personalization in the consumer market, which provides a wide market space for Veda.
In order to meet the expectations of consumers for the craftsmanship of the products, Veda Group has always attached importance to market research and data analysis, to gain insight into the needs and preferences of customers. In recent years, Veda Group brands have been continuously upgrading the high-end product structure, and the company has been constantly consolidated, through product innovation, optimizing product portfolio, linking with channels, focusing on fan operations, all aspects of brand competitiveness. The Veda Group has always adhered to the concept of sustainable development, continuously deepening the layout of the industrial chain, and promoting the upgrading of raw materials and processes with scientific research and innovation, further consolidating the advantage of all value chains from the resource end to consumer end.
The Veda Group has been committed to deeply embedding the concept of sustainable development in the entire process of R&D, procurement, production to distribution, and has for many years been adhering to the implementation of international standards management system to ensure the quality and safety of products. Its production facilities are certified through ISO9001 quality management systems, ISO14001 environmental management and ISO22000 food safety management. In 2024, Vedda Paper Industry (Zhejiang) Ltd. was selected for the official list of green factories published by the Ministry of Industry and Information Technology.
In addition, in March this year, Libresse Veil, a women's care brand of Veda Group, took the attitude of "no hiding menstruation" and joined 18 women artists who are vocal about women issues to organize a public benefit exhibition on the theme of women menstrual festival called "Monthly Blank 2.0", which sparked a wave of ideas "about seeing women in their true needs". The first stage of the event was held in Shanghai, where the company's senior health care brand, Veda, focused on the elderly, and the group' s senior care services were upgraded through the knowledge of CPK. Looking ahead, as a leader in the sanitary ware industry, Veda Group always adheres to quality first, relentlessly pursues product innovation and continuous improvement, and is committed to establishing quality standards for sanitation products and services in Asian markets, continuously creating more innovative products, helping to improve industry standards, leading the industry to move towards high quality development.
Disclaimer: The Above Content is Auto-Translated
[Category: Paper and Forest Products, Packaging, Business Expansion, Events]
Source: Vinda Paper Industrial
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