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Videojet Technologies LinkedIn highlights coding and marking innovations; new Videojet 2380 and SmartFocus™ technology enhance efficiency and sustainability in global packaging, Dublin show previewed May 2025

May 15, 2025 Videojet Technologies Inc. (via LinkedIn) 3 min read

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May 15, 2025 (Videojet Technologies Inc. (via LinkedIn)) –

Videojet Technologies Inc. posted 12 LinkedIn updates from May 8 to May 15, 2025. The company's posts covered a range of topics including product innovations, industry events, case studies, and regulatory compliance. Let's explore the key areas of focus for Videojet during this period.

Product Innovations and Technology Advancements

Videojet showcased several innovative products and technologies designed to enhance coding and marking operations across various industries. The company introduced the new Videojet 2380 case coding system, highlighting its improved print quality, reduced downtime, and eco-friendly performance. This upgrade from the 2351 and 2361 models emphasizes Videojet's commitment to continuous improvement and sustainability.

Another significant innovation featured was the SmartFocus™ technology, specifically developed for laser marking in the consumer packaging industry. This advanced system automatically adjusts focus distance for each product, regardless of height, shape, or position, eliminating the need for manual settings and ensuring consistent, high-quality coding even with varying product formats.

The company also promoted its 6530 thermal transfer model in a video featuring Yusuf Bilgin, emphasizing its ability to deliver high-speed, clear, and reliable coding with minimal downtime and maximum performance.

Case coding upgrade boosts efficiency
SmartFocus™ revolutionizes laser marking
Thermal transfer efficiency explained

Industry Events and Webinars

Videojet actively promoted its participation in upcoming industry events and webinars. The company announced its presence at the National Manufacturing Show in Dublin, encouraging attendees to visit their booth for the latest coding and marking innovations. This event provides an opportunity for Videojet to showcase its solutions and offer expert advice on regulatory compliance and operational efficiency.

Additionally, Videojet announced its partnership with The TREPKO Group for the 6th Conference & Exhibition, where they will be presenting their range of technologies including CIJ, TIJ, LCM, laser, and labelers.

The company also promoted an upcoming webinar focused on laser coding innovation, scheduled for May 21, 2025. This webinar aims to explore the possibilities of laser technology in modern packaging and sustainability, comparing various laser technologies and Videojet solutions.

Dublin manufacturing show preview
TREPKO Group conference partnership
Laser coding innovation webinar

Case Studies and Industry Applications

Videojet shared a compelling case study featuring Kinahan's Irish Whiskey, demonstrating how the Videojet 3350 CO₂ laser marking system is being used to precisely mark every bottle with a Julian date. This application showcases the system's reliability, seamless integration, and efficiency in maintaining high standards in the spirits industry.

The company also highlighted its role in the dairy industry, emphasizing how Videojet's coding solutions ensure traceability, authenticity, and date accuracy throughout the dairy supply chain. Their technology can mark various substrates including aluminum foil lids, plastic bottles, cartons, and even eggshells, demonstrating versatility across different packaging materials.

Irish whiskey maker enhances traceability
Dairy industry coding solutions

Regulatory Compliance and Sustainability

Videojet addressed the importance of regulatory compliance, particularly in light of California's Assembly Bill 660, which aims to standardize food date labeling. The company emphasized the need for food and beverage manufacturers to adapt their labeling practices and highlighted how Videojet's coding solutions can help businesses comply with these new regulations while maintaining production efficiency.

Sustainability was a recurring theme in Videojet's posts, with mentions of eco-friendly performance in their new case coding system and discussions on how laser technology can contribute to sustainable packaging solutions.

California food labeling law impact

Global Presence

Videojet's global presence was evident in their multilingual posts, with content in English, Turkish, Polish, Dutch, and Italian. This diverse communication approach underscores the company's international reach and its commitment to engaging with customers across various markets.

In conclusion, Videojet Technologies Inc.'s LinkedIn activity during this period demonstrates the company's focus on innovation, industry engagement, and providing solutions that address current market needs. From advanced coding technologies to regulatory compliance support, Videojet continues to position itself as a leader in the coding and marking industry, emphasizing efficiency, quality, and sustainability across diverse applications and geographical regions.

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