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Tesco brings back Kids Eat Free scheme in 310 United Kingdom cafés for October half-term; program offers free kids' meals with adult purchase on weekdays from 16 October to 3 November, varying by region

Oct 22, 2024 Press Release 4 min read

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October 22, 2024 (press release) –

** England: 23rd Oct – 3rd Nov / Wales: 30th Oct – 3rd Nov / Scotland: 16th Oct – 20th Oct / Northern Ireland: 30th Oct – 3rd Nov **

Tesco has announced it will be bringing back its Kids Eat Free scheme to its 310 cafés across the UK over the October half term. 

The scheme will run on weekdays in cafés between the following dates:

  • England: Start 23rd Oct – Finish 3rd Nov
  • Wales: Start 30th October – Finish 3rd Nov
  • Scotland: Start 16th Oct – Finish 20th Oct
  • Northern Ireland: Start 30th Oct – Finish 3rd Nov

The supermarket’s cafes will be offering one free Kids Hot Meal Deal, Kids Breakfast or Kids Pick ‘n’ Mix deal with each item bought by an adult from as little as 60p when showing their Tesco Clubcard at the till.

Popular menu items include beans or avocado on toast, fish fingers, baked chicken goujons or a sandwich. Hot main meals include a vegetable side dish, and the sandwich pick n mix includes a piece of fresh fruit and two snacks, so there’s something healthy and satisfying to feed hungry children from breakfast until dinner.

Jason Tarry, Tesco UK CEO, said: “Kids Eat Free is just one of the ways we’re helping our customers to spend less at Tesco. We know that costs can add up over the school holidays, so offering free meals to children with any item purchased at our cafés for an adult, is one of the ways we are supporting parents during this time.” 

Kids Eat Free is just one of the many ways that Tesco is helping families spend less. Other ways include its Aldi Price Match, which matches the price of over 600 products to Aldi, including both Tesco own brand products and big brands. 

To help with the cost of half-term, customers can also exchange their Clubcard vouchers with Tesco Reward Partners, including a number of new ones such as Twycross Zoo, Hobbledown, as well as family favourites such as Pizza Express and Cineword. A full list of all partners can be found here.

ENDS

Notes to editors

Terms and Conditions

Scotland: 16th October - Friday 20th October (excluding weekends)
One free Kids Hot Meal Deal, Kids Breakfast or Kids Pick ‘n’ Mix deal per item purchased by an adult in The Café for dine-in only, a child must be present. Clubcard/app required. Live 16/10/2023 – 20/10/2023. Monday – Friday only (excludes weekends). Offer is subject to availability and kids meals may vary in cafés. Kids Pick ‘n’ Mix may be the only option available in some cafés, this consists of 1 sandwich, 1 drink, 1 fruit item and a choice of 2 snacks. The Café has the right to withdraw or amend the offer.

Northern Ireland: 30th October – 3rd November (excluding weekends)
One free Kids Hot Meal Deal or Kids Breakfast per item purchased by an adult in the café for dine-in only, a child must be present. Clubcard/app required. Live 30/10/2023 – 03/11/2023. Monday – Friday only (excludes weekends). Offer is subject to availability. The Café has the right to withdraw or amend the offer.

England: 23rd October – 3rd November (excluding weekends)
One free Kids Hot Meal Deal, Kids Breakfast or Kids Pick ‘n’ Mix deal per item purchased by an adult in The Café for dine-in only, a child must be present. Clubcard/app required. Live 23/10/2023 – 03/11/2023. Monday – Friday only (excludes weekends). Offer is subject to availability and kids meals may vary in cafés. Kids Pick ‘n’ Mix may be the only option available in some cafés, this consists of 1 sandwich, 1 drink, 1 fruit item and a choice of 2 snacks. The Café has the right to withdraw or amend the offer.

Wales: 30th October – 3rd November (excluding weekends)
One free Kids Hot Meal Deal, Kids Breakfast or Kids Pick ‘n’ Mix deal per item purchased by an adult in The Café for dine-in only, a child must be present. Clubcard/app required. Live 30/10/2023 – 03/11/2023. Monday – Friday only (excludes weekends). Offer is subject to availability and kids meals may vary in cafés. Kids Pick ‘n’ Mix may be the only option available in some cafés, this consists of 1 sandwich, 1 drink, 1 fruit item and a choice of 2 snacks. The Café has the right to withdraw or amend the offer.

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