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Norsk Hydro ASA LinkedIn highlights sustainability and innovation initiatives; R100 project at Milan Design Week 2025 showcases recycled aluminum, Tecnossolo project transforms waste, Granalu partnership advances aluminum recycling

May 22, 2025 Norsk Hydro ASA (via LinkedIn) 4 min read

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May 22, 2025 (Norsk Hydro ASA (via LinkedIn)) –

Norsk Hydro ASA posted 43 LinkedIn updates from May 15 to May 22, 2025. The company's posts covered a wide range of topics, including sustainability initiatives, technological innovations, community engagement, and corporate social responsibility. Let's delve into the key areas of focus for Norsk Hydro during this period.

Sustainability and Circular Economy

Norsk Hydro demonstrated a strong commitment to sustainability and circular economy principles. The company showcased its R100 project at Milan Design Week 2025, creating design objects from 100% recycled aluminum within a 100 km radius. This initiative highlights Hydro's focus on local production and redefining design with recycled materials.

In Brazil, Hydro's Paragominas Mining operation implemented the Tecnossolo project, which transforms organic waste into natural fertilizer for recovering mined areas. This initiative has prevented the burning of over 1.1 million tons of waste and contributed to reforesting more than 15 hectares, advancing the decarbonization of Hydro's aluminum production chain.

The company also highlighted its partnership with Granalu, a leader in semi-trailer manufacturing, to collect and recycle aluminum scrap generated in their processes. This pre-consumer scrap will be processed at Hydro Navarra to become Hydro Recycled Aluminium and subsequently extruded into new recycled aluminum profiles for use in Granalu's products.

R100 project showcases local recycling
Tecnossolo project transforms waste into fertilizer
Partnership with Granalu for aluminum recycling

Innovation and Technology

Norsk Hydro's focus on innovation was evident in several posts. The company highlighted the use of aluminum in various industries, from electric vehicles and windows to bridges and skyscrapers, emphasizing the material's strength, lightness, and infinite recyclability without quality loss.

In the transportation sector, Hydro showcased how aluminum extrusions are shaping the future of public transport and buses. The company emphasized how the unique properties of aluminum enable the production of lightweight, high-strength components, contributing to improved running economy and safety in vehicles like passenger buses.

The company also promoted its Design Manual, an online resource providing information on designing and manufacturing aluminum profiles, alloy selection, tolerances, surface treatment, and profile machining.

Versatility of aluminum in various industries
Aluminum shaping the future of public transport
Online Design Manual for aluminum profiles

Corporate Social Responsibility and Community Engagement

Norsk Hydro demonstrated its commitment to social responsibility through various initiatives. The company announced a partnership with the Norwegian Red Cross to support communities where Hydro operates, focusing on local initiatives, long-term collaboration, and emergency response.

In the UK, Hydro's Cheltenham site raised £1,290 for the Cotswold RDA through a Charity Golf Day, emphasizing the company's commitment to supporting local communities.

The company also engaged in educational initiatives, such as sponsoring aluminum frames for a solar boat project at d'Oultremontcollege in Drunen, Netherlands, encouraging young talent and promoting sustainable energy solutions.

Partnership with Norwegian Red Cross
Charity Golf Day for Cotswold RDA
Solar boat project sponsorship in Drunen

Employee Development and Workplace Culture

Norsk Hydro showcased its commitment to employee development and fostering a positive workplace culture. The company highlighted a unique leadership masterclass in Drunen, Netherlands, where managers participated in "Orchestrating Leadership" led by a conductor and leadership coach. This session provided valuable insights into leadership, teamwork, and communication through the metaphor of orchestral music.

The company also promoted various educational initiatives, including webinars on aluminum profile design and sustainability in Hydro Precision Tubing. These efforts demonstrate Hydro's commitment to continuous learning and professional development for its employees and partners.

Orchestrating Leadership masterclass
Webinar on aluminum profile design
Sustainability webinar for Precision Tubing

Global Presence and Local Impact

Norsk Hydro's global presence was evident in posts from various regions. The company highlighted its participation in career fairs, such as the UniTrento Career Fair in Italy, where they engaged with young talents and shared company values and growth opportunities.

In France, Hydro Extrusion showcased its commitment to women's employment by hosting site visits for female temporary workers, resulting in six women joining their production teams.

The company also promoted its solar energy production at sites in Finspång, Vetlanda, and Sjunnen, Sweden, demonstrating its commitment to renewable energy and local sustainability efforts.

Participation in UniTrento Career Fair
Women's employment initiative in France
Solar energy production in Sweden

In conclusion, Norsk Hydro ASA's LinkedIn activity during this period showcases a company deeply committed to sustainability, innovation, and social responsibility. From circular economy initiatives to technological advancements and community engagement, Hydro continues to position itself as a leader in the aluminum industry, driving positive change on a global scale while maintaining strong local connections.

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