May 1, 2025 (press release) –
The Times is driven by its mission to become the essential subscription for every curious person seeking to understand and engage with the world.
Returning for the first time since 2019, The Times’s 2025 NewFronts presentation will gather Times leaders to bring our essential subscription strategy to life, and showcase how The Times is becoming more valuable to more people by helping them make the most of their lives and passions.
Tens of millions of people come to The Times every week to understand the world, play our games, follow the teams they love, figure out what to make for dinner, and shop smarter. We have over 11.4 million subscribers and 150 million registered users, who are highly engaged and curious.
The power and scale of our market-leading portfolio—News, Games, Cooking, Wirecutter and The Athletic—has transformed our advertising opportunity and helped unlock even more value for brands.
Giving readers and brands more ways to discover and get immersed in The Times, we are unveiling a slate of exciting new video franchises, podcasts, games features and content opportunities across our full portfolio and showcasing our continued innovation in advertising.
The New York Times 2025 NewFronts presentation will take place on Thursday, May 8 from 9:00 a.m. to 10:30 a.m. ET at The Times Center, which is located at 242 West 41st Street, New York.
This event is invitation only. For press inquiries, please contact elizabeth.macaulay@nytimes.com.
The presentation will feature:
- Meredith Kopit Levien, president and chief executive officer, on The Times’s expansive portfolio and company priorities.
- Jonathan Knight, head of New York Times Games, alongside Everdeen Mason, editorial director, on Games’ exciting growth and plans for the year ahead.
- New York Times Cooking’s Camilla Velasquez, general manager, and Vaughn Vreeland, supervising video producer, on Cooking’s ambitions for 2025.
- The Athletic’s Dianna Russini, senior NFL insider and host, “Scoop City” podcast, on what’s ahead for The Athletic in 2025.
- Wirecutter’s Leta Shy, editorial director, on Wirecutter’s 2025 editorial plans and launching new verticals
- Vida Cornelious, senior vice president, creative and strategy, on the best of T Brand, the content studio within New York Times Advertising. Vida will also sit down with Stephanie Horton, Senior Director of Global Commerce Marketing, Google, to discuss Wirecutter’s recent collaboration with Google Shopping.
- Joy Robins, global chief advertising officer, on the strength of our advertising business and how we’re making our portfolio of brands more accessible and essential to advertisers.
- , host, “The Daily” as emcee.
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