May 9, 2025 (Lexmark International Inc. (via LinkedIn)) –
Lexmark International Inc. posted 16 LinkedIn updates from May 02 to May 09, 2025. The company's posts covered a range of topics, including product innovations, customer success stories, industry partnerships, and corporate initiatives. Let's delve into the key areas of focus for Lexmark during this period.
Product Innovation and Performance
Lexmark showcased its commitment to innovation and high-performance printing solutions. The company highlighted its new 9-Series printers, capable of processing up to 65 pages per minute with the first page out in just 4.7 seconds. This impressive speed was creatively compared to the pace of Kentucky Derby racehorses, emphasizing Lexmark's position as the "thoroughbred of printing solutions."
The company also detailed the ergonomic features of its new A3 9-Series, emphasizing user-friendly design elements such as soft-closing paper trays, vertical tray handles for better accessibility, an easy-grip front cover, and an ergonomic Automatic Document Feeder (ADF). These features cater to a wide range of users, including those with disabilities, showcasing Lexmark's focus on inclusive design.
Derby Day printer speed comparison
A3 9-Series ergonomic features detailed
Hands-on demonstration of A3 9-Series
Customer Experience and Satisfaction
Lexmark celebrated significant achievements in customer satisfaction, particularly in the Australia and New Zealand (ANZ) market. The company reported record-breaking highs across several key metrics: a Net Promoter Score (NPS) of 73, a Customer Experience Index of 94, and a "Likely to Recommend" score of 9.1. These impressive figures underscore Lexmark's success in delivering exceptional customer experiences and building strong, loyal partnerships with its clients.
To further enhance customer engagement, Lexmark promoted personalized virtual demos through its Customer Experience Center (CEC). These tailored demonstrations, lasting 30-60 minutes, are designed to showcase how Lexmark's products and services can address specific customer challenges and needs across various industries, including education, healthcare, and retail.
Record-breaking customer satisfaction scores
Personalized virtual demos offered
30+ years supporting education sector
Industry Partnerships and Events
Lexmark highlighted its long-standing partnership with the PGA of America, serving as the official imaging partner for the 18th consecutive year. This collaboration showcases Lexmark's ability to provide cutting-edge solutions for high-profile events, emphasizing the company's reliability and innovation in demanding environments. The company promised behind-the-scenes insights into its role at the upcoming PGA Championship, demonstrating its commitment to engaging content and industry leadership.
18-year partnership with PGA of America
Security and Data Protection
On Star Wars Day, Lexmark cleverly tied in the theme of data protection with its "Secure by Design" approach. The company emphasized the critical role of printer security in an organization's overall data protection strategy. Lexmark's built-in security features, including secure boot, encrypted storage, and automated firmware checks, were highlighted as essential components in safeguarding sensitive information across all points of vulnerability.
Star Wars-themed data protection message
Global Market Engagement
Lexmark demonstrated its commitment to global markets by sharing content in multiple languages, including German and French. These posts, focusing on the A3 9-Series features and benefits, show Lexmark's efforts to engage with diverse international audiences and cater to specific regional needs.
German language post on printing solutions
French language post on A3 9-Series
Industry-Specific Solutions
Lexmark highlighted its tailored solutions for various industries, including healthcare, retail, and customer service sectors. The company emphasized how its advanced printing solutions can improve medical documentation, streamline operations, simplify paper-based processes, and enhance customer experiences across different business environments.
Healthcare documentation solutions
Retail publishing solutions
Customer service process improvements
In conclusion, Lexmark International Inc.'s LinkedIn activity during this period showcases a company deeply committed to innovation, customer satisfaction, and industry leadership. From high-performance printing solutions and ergonomic designs to strategic partnerships and tailored industry solutions, Lexmark continues to position itself as a key player in the printing and imaging sector, driving positive change and delivering value across various business environments.
* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistribute or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.