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Inkcups Now LinkedIn highlights FESPA Berlin trade show impact; company showcases Helix One and XJet Switch printers, announces PacPrint Sydney participation May 20-23, 2025 for global market engagement

May 9, 2025 Inkcups Now Corporation (via LinkedIn) 3 min read

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May 9, 2025 (Inkcups Now Corporation (via LinkedIn)) –

Inkcups Now Corporation posted 7 LinkedIn updates from May 2 to May 9, 2025. The company's posts primarily focused on their participation in trade shows, particularly FESPA Berlin, as well as showcasing their digital printing technology and team members. Let's delve into the key areas of focus for Inkcups during this period.

FESPA Berlin Trade Show Participation

Inkcups Now Corporation had a significant presence at the FESPA Berlin trade show, which was a major focus of their LinkedIn activity during this period. The company introduced their team attending the event, including key personnel such as Hendrik Koemans (Sales Director Europe), James Burns (Chief Commercial Officer), and Tom Lang (Digital Product Manager), among others. This personal introduction highlighted the company's commitment to customer engagement and showcased the expertise available at their booth.

Throughout the event, Inkcups provided updates on their participation, encouraging visitors to stop by their stand in Hall 27 A50 to see their latest machines in action. The company expressed enthusiasm about returning to Berlin after a three-year hiatus, noting significant advancements in their digital direct-to-object solutions since the last show. New products highlighted included the Helix One benchtop cylindrical printer and the XJet Switch direct-to-bag flatbed printer.

After the conclusion of FESPA Berlin, Inkcups shared a wrap-up post, thanking visitors and expressing satisfaction with the show's energy and engagement levels at their booth. This consistent coverage of the event demonstrates the importance of trade shows in Inkcups' marketing and customer engagement strategy.

FESPA Berlin team introduction
Mid-show update and technology showcase
FESPA Berlin wrap-up and gratitude
Final days at FESPA Berlin

Product Demonstrations and Technology Showcase

Inkcups used their LinkedIn platform to highlight specific products and their capabilities. They showcased a digitally decorated candle holder, playfully tying it to Star Wars Day (May 4th). This demonstration emphasized the versatility and quality of their digital inkjet printing technology for creating custom, eye-catching products.

At FESPA Berlin, the company displayed various machines, including the X5-T High Throw printer, which was shown printing vibrant designs on camp mugs. These posts serve to illustrate the practical applications and output quality of Inkcups' technology, potentially attracting interest from prospective clients in the promotional products and custom printing industries.

Star Wars-themed product showcase
X5-T High Throw printer demonstration

Upcoming Trade Show Announcements

Looking beyond FESPA Berlin, Inkcups announced their participation in the upcoming PacPrint trade show in Sydney, Australia, scheduled for May 20-23, 2025. The company plans to showcase the Helix ONE® cylindrical inkjet printer and the X5-T UV Flatbed printer at their booth D30. This forward-looking announcement demonstrates Inkcups' global reach and ongoing commitment to engaging with customers and industry professionals across different markets.

PacPrint Sydney announcement

Industry Insights and Customer Engagement

Inkcups shared an interesting insight about the promotional products industry, noting that while digital UV printing technology is often associated with full-color, high-quality graphics, the reality for many promotional companies is that single-color logos and graphics dominate their production. They cited a specific example where 91.37% of imprints for one decorator were single-color, with only 8% being multi-color. This post not only demonstrates Inkcups' understanding of their customers' needs but also invites engagement by asking followers about their own experiences with color printing ratios.

Industry insights on single-color printing

In conclusion, Inkcups Now Corporation's LinkedIn activity during this week showcased their strong presence at FESPA Berlin, highlighted their innovative printing technologies, and demonstrated their global market engagement. The company effectively used social media to connect with customers, share industry insights, and promote their upcoming trade show appearances, reinforcing their position as a leader in the digital printing and promotional products industry.

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