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In-Mold Decorating Association adds Graham Packaging's Lorena Garza and MCC Verstraete's Brian Roske to board of directors; board president cites their expertise in blow molding and in-mold labels

May 8, 2025 Press Release 2 min read

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May 8, 2025 (press release) –

The In-Mold Decorating Association (IMDA) has announced two additions to its board of directors: Lorena Garza, Graham Packaging, and Brian Roske, MCC Verstraete.

Lorena Garza is a research and development engineer for Graham Packaging, where she has been working with plastics technologies to make the process easier and more efficient, while reducing waste to the minimum. Garza is all about pushing boundaries and bringing a new era to plastics, including the search for new materials that can add potential to the container market. Prior to joining Graham Packaging, she worked for John Deere and Caterpillar.

Brian Roske is the North American regional sales manager for MCC Verstraete. He began his printing and packaging career in 1997 and has held many roles in printing, from production and management to sales. At MCC Verstraete for the past four years, Roske also oversees the organization’s business development efforts in North America, working closely with all injection molders for IML, as well as key IML partners in automation, mold making and injection molding machines.

Garza and Roske are welcomed by IMDA Board of Directors’ President Bob Travis, Inkworks Printing. “As in-mold technologies grow in the United States and globally, the IMDA Board of Directors is growing, too. Lorena and Brian add valuable perspectives to the association with their expertise in blow molding and in-mold labels. We’re excited to bring their guidance to the association and to the OEMs and brand owners exploring the in-mold decorating, labeling and electronics space.”

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