Executive Perspective: Yum! Brands has a vision for 'AI-powered' fast-food, in which AI shapes nearly every aspect of how its Taco Bell, Pizza Hut , KFC, Habit Burger Grill restaurants are run, says Joe Park, Yum!’s chief digital and technology officer

April 11, 2024 (press release) –

Taco Bell and Pizza Hut Are Going ‘AI-First,’ Yum!’s New Tech Chief Says <time datetime="2024-04-11T16:30:00Z">Thu, 04/11/2024 - 12:30</time> Subheader By Belle Lin Type of Content Article Layout Standard Format Body

Originally published by The Wall Street Journal

Yum! Brands has a vision for “AI-powered” fast-food in which artificial intelligence shapes nearly every aspect of how its Taco Bell, Pizza Hut , KFC and Habit Burger Grill restaurants are run.

Led by Joe Park , Yum!’s new chief digital and technology officer, the fast-food giant has been increasing its investment in technology and automation. About 45%, or about $30 billion , of Louisville, Ky. -based Yum!’s sales are digital, Park said, roughly double the level in 2019.

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