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Eastman Kodak Co. LinkedIn highlights digital innovation in printing technology; PRINERGY Platform upgrades, industry insights from NAPCO Research, and sustainability showcased in March-April 2025 posts

Apr 2, 2025 Eastman Kodak Co. (via LinkedIn) 3 min read

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April 2, 2025 (Eastman Kodak Co. (via LinkedIn)) –

Eastman Kodak Co. posted 6 LinkedIn updates from March 26 to April 2, 2025. The company's posts primarily focused on their printing technology solutions, sustainability efforts, and industry insights. Let's explore the key areas of focus for Kodak during this period.

PRINERGY Platform and Digital Solutions

Kodak demonstrated a strong emphasis on their PRINERGY Platform, a suite of software solutions for the printing industry. The company hosted the third session in their PRINERGY Platform webinar series, focusing on the benefits of PRINERGY INSITE Prepress Portal (IPP) & Gateway. This webinar, held on March 27, 2025, aimed to educate users about the latest features and advantages of their prepress solutions.

Furthermore, Kodak announced the release of PRINERGY INSITE Portals v11, encouraging users to upgrade to the latest version. The company highlighted the new features and improvements in this update, showcasing their commitment to continually enhancing their digital solutions for the printing industry.

For those who missed the live webinar, Kodak made the session available on-demand, ensuring that interested parties could still access the valuable information. They also promoted an upcoming webinar on April 10, focusing on Color Management with COLORFLOW, further demonstrating their dedication to providing comprehensive training and support for their software solutions.

PRINERGY Platform webinar announced
PRINERGY INSITE Portals v11 upgrade
On-demand webinar and future sessions

Industry Insights and Market Trends

Kodak shared insights from a new study by NAPCO Research, which examined how printers can position themselves for success in the "and era" of print. This study provided valuable information about how printers worldwide plan to adapt as the industry evolves, emphasizing the importance of offering solutions that cater to both offset and digital printing needs. By sharing this research, Kodak demonstrated its commitment to staying at the forefront of industry trends and helping its customers navigate the changing landscape of the printing industry.

NAPCO Research study on printing industry

Sustainability and Environmental Commitment

Kodak highlighted its commitment to sustainability by celebrating the achievements of one of its customers, DRUCKHAUS GÖTZ GMBH. The German printing company was recognized for its use of Kodak Sonora Process Free Plates since 2020. These innovative plates eliminate the need for chemical processing, resulting in reduced water and energy consumption, decreased waste, and lower CO2 emissions.

This post not only showcased Kodak's environmentally friendly products but also demonstrated how their solutions are helping customers achieve their sustainability goals. By featuring a customer success story, Kodak effectively illustrated the real-world impact of their eco-friendly innovations in the printing industry.

Customer sustainability success story

Product Showcase

Kodak briefly highlighted one of its flagship products, the KODAK PROSPER ULTRA 520 Press. The post emphasized the press's ability to deliver stunning image quality while maintaining efficiency, showcasing Kodak's commitment to providing high-performance printing solutions that meet the demands of modern print service providers.

KODAK PROSPER ULTRA 520 Press feature

In conclusion, Eastman Kodak Co.'s LinkedIn activity during this period reflects a company focused on advancing its digital solutions, particularly the PRINERGY Platform, while also addressing important industry trends such as sustainability and the evolving print market. By offering educational webinars, sharing market insights, and showcasing both their products and customer success stories, Kodak positions itself as a knowledgeable and innovative leader in the printing technology sector.

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