April 2, 2025 (De La Rue plc (via LinkedIn)) –
De La Rue plc posted 4 LinkedIn updates from March 26 to April 2, 2025. The company's posts covered a range of topics, including currency design recognition, product innovation, and corporate celebrations. Let's explore the key highlights from De La Rue's recent LinkedIn activity.
Currency Design and Innovation
De La Rue showcased its expertise in currency design and printing through a congratulatory post to the Bank of Jamaica. The Jamaican banknote series, designed and printed by De La Rue on polymer substrate, has been nominated as a finalist in two categories for the International Association of Currency Affairs awards. This recognition highlights De La Rue's innovative approach to banknote design, particularly the use of holographic stripes with photo-realistic dual portraits on SAFEGUARD® substrate.
The nominations for "Best New Banknote or Banknote Series" and "Best New Currency Public Engagement Programme" underscore De La Rue's commitment to creating not just secure, but also visually striking and culturally significant currency. The Jamaican series features seven National Heroes and four Prime Ministers across six denominations, demonstrating De La Rue's ability to incorporate national identity and heritage into modern, secure banknote design.
Jamaican banknote series earns recognition
Supply Chain Security and Brand Protection
De La Rue highlighted its Traceology® solution, emphasizing the company's focus on supply chain security and brand protection. In an era of complex global supply chains, Traceology® offers end-to-end product tracking and real-time authentication capabilities. This technology is crucial for brands looking to detect counterfeits, prevent diversion, and secure product movement throughout the supply chain.
The emphasis on "Visibility. Authentication. Actionable Insight." underscores the comprehensive nature of the Traceology® system. By providing these three key elements, De La Rue positions itself as a leader in brand protection solutions, offering clients the tools to make informed, data-driven decisions and maintain confidence in their supply chain integrity.
Traceology® enhances supply chain security
Corporate Culture and Celebrations
De La Rue's LinkedIn activity also reflected the company's attention to cultural celebrations and workforce diversity. The company shared posts celebrating Eid al-Fitr and Mother's Day, demonstrating sensitivity to global cultural events and an appreciation for the diverse backgrounds of its employees and clients.
Particularly noteworthy was the Mother's Day post, which highlighted mother-daughter pairs working together at De La Rue. This unique focus not only celebrates the role of mothers but also showcases the company's multigenerational workforce and the potential for family legacy within the organization. By emphasizing these relationships, De La Rue presents itself as a company that values family connections and fosters a supportive work environment where multiple generations can collaborate and innovate together.
Eid al-Fitr greetings shared
Mother's Day celebration highlights workforce
In conclusion, De La Rue's recent LinkedIn activity paints a picture of a company at the forefront of currency design and security technology, while also maintaining a strong focus on its workforce and cultural awareness. From innovative banknote designs to cutting-edge supply chain solutions, De La Rue continues to position itself as a leader in security printing and brand protection, all while fostering a diverse and inclusive corporate culture.
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