May 5, 2025 (USA Today Online) –
How are tariffs – and the threat of higher tariffs – going to affect grocery prices in
It depends, those in the food industry say.
"The short answer is yes, prices are going to go up," said
While higher tariffs could still be coming after a 90-day-pause, the baseline 10% tariff on all goods, plus higher duties on Chinese products already in effect are a big increase in food costs for American's budgets, said
"The 10% 'default' tariffs alone represent a truly historic federal tax increase, maybe the largest in my lifetime, with a highly regressive impact," Gremillion said.
Tariffs imposed at the border
The tariff only applies to the value of the product at the border, Ortega said. Then there are additional costs to the product, which are accrued domestically, like transporting the goods to the store, distribution, wholesale costs and retail markups. Those things are not subject to the tariff, Ortega said.
So that doesn't mean that the price of a particular product will go up by 10% or whatever the tariff is, Ortega said.
Tariffs will cause price increases and uncertainty
Overall, 15% of the
Tariffs are causing uncertainty from families checking off their grocery lists to companies importing food, he said.
"For consumers, this can mean added difficulties in managing a food budget. For food companies, this means havoc on supply chains that could lead to more food waste and more food safety risk," Gremillion said.
Seafood prices could see tariff impact
One category that could be especially hit is seafood, Swanson said. It remains to be seen how that will be tariffed, especially with the trade war going on with
"A lot of seafood is caught here and then taken to
"Will it be tariffed going in (to
Consumers have year-round demand for produce, fruits
Fresh produce will also likely cost more.
"Consumers will feel these price hikes at the grocery store, especially for products where we rely on imports to meet year-round consumer demand,'' Ortega told
Shoppers' demand for fresh fruits twelve months a year is part of the reason why
"We rely on international trade and imports for agricultural products in order to meet year-round consumer demand for a lot of these items," Ortega said.
Similarly, though a small amount of coffee is grown in
"So those things that are facing 10% tariffs, you will see the price go up," Ortega said.
He added that: "low-income households are affected the most, since they spend a higher portion of their disposable income on food."
Prices for some food products could go up, even without tariffs
Some retailers may still increase the price of a product, even if the product itself wasn't subject to a tariff, said
Manufacturers have something called "industry price gap management," which is the comparison of the price of their product versus their competitor, Costagli said. Even if you're a completely
Additionally, a food product may have been made in
Consumers are confused about tariffs
In a NielsenIQ study in March, 81% of consumers surveyed said they were somewhat familiar with the effect of tariffs on grocery prices and 73% believed the tariffs would impact the price of groceries. The survey was conducted when tariff discussion was only surrounding
But keeping track of tariffs is confusing, especially as the tariff policies have changed.
There is a 25% tariff on goods from
When Trump first announced the tariffs, he said all goods, including those coming from
Some agricultural and food products are covered under the USMCA, but it is difficult to distinguish which products are currently coming in with or without tariffs because there's an extra cost and hassle for importers to verify themselves under the USMCA, so some may just pay the tariff, Ortega said.
And many are having to wait and see what other tariffs might happen.
"I think a lot of people just have no idea what is what is tariffed and what isn't tariffed," Costagli said.
We export about 15% of our poultry overseas and about 20% of our pork overseas, Swanson said.
"If we lost some of those markets, that would have to stay in the domestic market and could actually depress prices," he said. "So we might actually see pork and poultry prices come down as the market has to sell it in America first before they can reduce the supply on an ongoing basis," he said.
To save, look for substitutions
Consumers can try to save money by sticking to foods that are grown, produced or manufactured in
There will still be some things that they will have to pay more for, if there is no substitution or if they're not willing to trade for a different product, he said. For instance, champagne from the Champagne region of
But there are growers of parmesan cheese in
Consumers may consider other substitutions like trying bourbon from
Some products could see price increases
Here are some food products that could see price increases, due to tariffs, according to Ortega:
◾Bananas: nearly all bananas consumed in
◾Coffee: Outside of
◾Olive oil: The vast majority of olive oil consumed in
Tips to save on food costs
Gremillion, with the
◾Watch out for big price swings. With so much seafood imported, fish prices seem likely to rise, but other impacts may come as a surprise. For example, prices for chicken breasts and thighs may go up due to Chinese retaliatory tariffs on frozen chicken feet, which threaten to cut off a
◾Make a list and stick to it. Food manufacturers in the
◾Beware of shrinkflation. Wary of driving away customers with higher prices, many manufacturers have taken to shrinking package contents. Look at the per-unit cost.
◾Check out frozen, dried, and canned goods. “Healthy” foods include more than just fresh produce.
◾Consider generic or “store” brands. These foods, also referred to as “private-label brands,” are often produced in the same manufacturing facilities, with the same ingredients, as more heavily marketed national brands.
◾Sales aren't always good deals. Sometimes sales can lure you into buying an item you don't need or paying a price that is too high.
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