Beiersdorf selects Empress thick-walled jar by RPC for its Nivea-brand anti-age cream; jar available in sizes ranging from 50-ml to 300-ml, features dual-layer construction with either styrene-acrylonitrile resin, PP/PP or SAN/PP

Elyse Blye

Elyse Blye

RUSHDEN, England , October 8, 2013 (press release) – The latest globally-available product from skincare expert Nivea is now available in an Empress thick-walled jar from RPC Bramlage.

The jar has been selected for its ability to deliver a high end image and user friendly design.

It is being used for Nivea Cellular Anti-Age Day and Night cream, which promotes cell regeneration and reduces skin stretching.

Design was carried out by RPC together with Beiersdorf, based on the brand’s established design principles. RPC was able to offer several colour samplings and prepare ideas utilising different colours and finishes.

Jar quality along with RPC’s experience and ability to meet the demands of a global launch, combined with excellent delivery performance and good reputation.

The Empress jar offers an innovative dual-layer construction, with a coloured inner jar visible inside the clear outer container. The popular range is now available in sizes of 50, 75, 200, 250 and 300ml in single or double walled variants, made either with SAN, PP/PP, or SAN/PP.

While the overall pack achieves a luxurious thick-walled ‘glass effect,’ the use of plastics offers significant lightweight and shatterproof advantages that make its safe and practical both for the end user and the supply chain. The SAN variant in particular delivers stunning high
transparency.

To complement the high-end nature of the jar, RPC Bramlage offers a wide range of effective decorative techniques to specific requirements. Options include colour matching, labelling, hot stamping, lacquering, metallisation, silk-screen and pad printing.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

Share:

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025

+1 (310) 553 0008

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.