Cambridge University Press to create personalized learning experiences for its ELT digital products for students worldwide through partnership with adaptive learning company Knewton; solution will help educators monitor student performance in real-time

Kendall Sinclair

Kendall Sinclair

NEW YORK , September 5, 2013 (press release) – Cambridge University Press' industry-leading digital products to be enhanced by Knewton adaptive learning technology

Today, global publisher Cambridge University Press announced a comprehensive partnership with leading adaptive learning company Knewton. Cambridge University Press, one of the world's foremost English Language Teaching (ELT) publishers, will use Knewton technology to create personalized learning experiences in its industry-leading ELT digital products for students worldwide.

The partnership will see Knewton and Cambridge University Press develop a new generation of digital ELT products by integrating the Knewton API with the innovative Cambridge LMS platform, which currently serves over 250,000 students and teachers globally. This will enable Cambridge to incorporate recommendations and analytics into both self-paced and instructor-led blended learning materials to help educators monitor student performance in real-time. Knewton-powered Cambridge University Press products will continuously gauge student proficiency and engagement. Educators will be provided with insight into individual student or class needs, freeing instructors to do what they do best-teach and engage students.

"Providing innovative learning solutions that make a meaningful difference in each student and teacher's life is our top priority," said Michael Peluse, global Managing Director for English Language Teaching. "Adding Knewton technology to our state-of-the-art digital products means they will become even more effective, providing teachers with the information and the tools to help them evaluate course content, identify student competencies, and deliver tailored lessons accordingly."

"It's an honor to join forces with Cambridge University Press to bring personalized learning to more students worldwide and improve student outcomes," said Knewton Founder and CEO Jose Ferreira. "Knewton adaptive learning technology will make it easier for teachers to tailor lessons to meet each student's unique needs."

About Cambridge University Press

Cambridge University Press is the publishing business of the University of Cambridge. Dedicated to excellence, its purpose is to further the University's objective of advancing knowledge, education, learning, and research. Its extensive peer-reviewed publishing lists comprise 45,000 titles covering academic research, professional development, over 300 research journals, school-level education, English language teaching and Bible publishing. Playing a leading role in today's international market place, Cambridge University Press has over 50 offices around the globe, and it distributes its products to nearly every country in the world.

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About Knewton

Knewton is the world's leading adaptive learning technology provider with the mission of bringing personalized education to the world. The Knewton platform makes it possible for anyone to build applications that provide real-time proficiency estimation, activity recommendations, analytics, and more. The world's largest and most innovative learning companies use Knewton technology to improve learning outcomes in K-12, higher education, English language teaching, corporate training, and other markets. Knewton has been recognized globally as a "Technology Pioneer" (World Economic Forum in Davos) and one of the world's "50 Most Innovative Companies" (Fast Company).

Knewton was founded in 2008 and is based in New York City. For more information, visit

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