Indian water purifier market will witness CAGR of 25% through 2017, making it a US$760M market by 2015, new report predicts

Nevin Barich

Nevin Barich

Oct 19, 2012 – Business Wire

DUBLIN , October 19, 2012 (press release) – Research and Markets ( has announced the addition of the "India Water Purifiers Market Forecast and Opportunities, 2017" report to their offering.

In the past decade, the Indian population has witnessed considerable improvement in accessing drinking water. However, the quality of the water supplied by the civic authorities still remains a challenge. According to the statistics, more than 1600 Indian lives are lost every day because of diarrhoea leaving a lot of questions for this hugely popular and growing economy. The consumption of unsafe drinking water is considered responsible for India's 21% of the communicable diseases which has opened up the gates of opportunity for water filtrations companies in a country with 1.2 Billion populations where the penetration rate of water purifier's still remains less than 10% even in urban areas.

According to the report titled India Water Purifier Market Forecast & Opportunities, 2017' the water purifier market in India has shown tremendous growth opportunities in last couple of years. It is forecasted that the water purifier market in India will witness compounded annual growth rate of 25% till 2017 to make it a whooping USD 760 Million market by 2015. The market is being driven by the increasing awareness levels among the population regarding water borne diseases, increasing disposable income of the Indian consumer, low penetration level and availability of products at all price points. The highly consolidated market is being driven towards a tough competition with the advent of water purifiers priced as low as USD 11.

India Water Purifier Market Forecast & Opportunities, 2017 Discusses the Following Aspects Related to Water Purifiers Market in India:

- India POU Water Purifier Market Size, Share & Forecast

- RO, UV and Offline Water Purifier Market Sizes & Forecasts

- India Water Purifier Regional Market Analysis

- Market Trends and Dynamics

- Competitive Landscape & Strategic Recommendations

Key Topics Covered:

1. Executive Summary

2. Global Water Purifier Market Outlook

3. India Water Purifier Market Outlook

4. RO Water Purifiers Market Outlook

5. UV Water Purifiers Market Outlook

6. Offline Water Purifiers Market Outlook

7. Sales Channel Analysis

8. Water Purifier Certifications

9. Market Dynamics

10. Industry Trends

11. India Economic Profile

12. Competitive Landscape

13. Strategic Recommendations

Companies Mentioned

- Eureka Forbes

- Kent RO Systems

- Ion Exchange

- Usha-Brita

- Hindustan Unilever

- Tata Chemicals

- Whirlpool

- Hi-Tech RO

- Okaya Power Group

For more information visit


Research and Markets
Laura Wood, Senior Manager.
U.S. Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Water

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