Heinz' Dip & Squeeze Ketchup packaging receives silver DuPont Award for Packaging Innovation, NRA's Food & Beverage Product Innovation Award

Lorena Madrigal

Lorena Madrigal

Jun 13, 2011 – Business Wire

PITTSBURGH , June 13, 2011 (press release) – H.J. Heinz Company is pleased to announce that its Heinz® Dip & Squeeze® Ketchup, the packaging innovation that allows for both dipping and squeezing and holds three times as much Heinz® Ketchup as the traditional packet, has been honored with two leading industry awards for innovation.

Today, the revolutionary new product designed to fit consumers’ on-the-go lifestyle was honored with a Silver award in Innovation from the prestigious DuPont Awards for Packaging Innovation. Now in its 23rd year, the DuPont Awards for Packaging Innovation is the industry's longest-running, global, independently judged celebration of innovation and collaboration throughout the value chain. Each year an esteemed panel awards diamond, gold or silver honors based on “excellence” in one, two or all of three categories: Innovation; Sustainability; and Cost/Waste Reduction.

“The Packaging Awards program is an opportunity to celebrate how collaborating throughout the value chain can bring cost-effective innovation to the market to help solve the big issues,” said Shanna Moore, global director sustainable packaging, DuPont Packaging & Industrial Polymers. “The Heinz® Dip & Squeeze® Ketchup package captures the spirit of innovation to resolve customer challenges.”

Heinz® Dip & Squeeze® Ketchup also recently received recognition from the National Restaurant Association during its first Food & Beverage Product Innovations Awards, which highlighted progressive food and beverage products that will make a significant impact in the restaurant industry. The product, touted for helping drive customer satisfaction and profitability for restaurant and foodservice operators nationwide, was showcased in the Food & Beverage Product Innovations Gallery at the 2011 National Restaurant Association Restaurant, Hotel-Motel Show at Chicago’s McCormick Place May 21-24.

“For more than a century, Heinz has been committed to introducing innovative products and packaging that address the evolving needs of our customers and consumers,” said Michael Okoroafor, vice president Heinz Packaging Research & Development. “Dip & Squeeze marks the most significant packaging innovation for the ketchup packet in more than 42 years, revolutionizing the way consumers enjoy Heinz Ketchup on the go. To be recognized by these two highly respected organizations is a great honor.”

From initial concept design to final implementation, Heinz collaborated with developers at partner, Multivac, to set a new industry standard with the unveiling of the Heinz® Dip & Squeeze® Ketchup package last year.

ABOUT HEINZ
H.J. Heinz Company, offering “Good Food Every Day,”™ is one of the world’s leading marketers and producers of healthy, convenient and affordable foods specializing in ketchup, sauces, meals, soups, snacks and infant nutrition. Heinz provides superior quality, taste and nutrition for all eating occasions whether in the home, restaurants, the office or “on-the-go.” Heinz is a global family of leading branded products, including Heinz® Ketchup, sauces, soups, beans, pasta and infant foods (representing over one third of Heinz’s total sales), Ore-Ida® potato products, Weight Watchers® Smart Ones® entrees, T.G.I. FRiDAY’s® meals and snacks, and Plasmon® infant nutrition. Heinz is famous for its iconic brands on six continents, showcased by Heinz® Ketchup, The World’s Favorite Ketchup®.

© 2021 Business Wire, Inc., All rights reserved.

Share:

About Us

We deliver market news & information relevant to your business.

We monitor all your market drivers.

We aggregate, curate, filter and map your specific needs.

We deliver the right information to the right person at the right time.

Our Contacts

1990 S Bundy Dr. Suite #380,
Los Angeles, CA 90025 795

+1 (310) 558 0008
+1 (310) 558 0080 (FAX)

About Cookies On This Site

We collect data, including through use of cookies and similar technology ("cookies") that enchance the online experience. By clicking "I agree", you agree to our cookies, agree to bound by our Terms of Use, and acknowledge our Privacy Policy. For more information on our data practices and how to exercise your privacy rights, please see our Privacy Policy.