Rochester, New York-based high-end printing and packaging company Diamond Packaging installs second Speedmaster XL 105 from Heidelberg to meet heightened consumer demand for inline finishing, specialty coatings

Kendall Sinclair

Kendall Sinclair

May 2, 2011 –

ROCHESTER, New York , April 29, 2011 (press release) – Just in time for its 2011 centennial celebration, Diamond Packaging, a high-end printing and packaging company based in Rochester, N.Y., has installed its second state-of-the-art, 8-color Heidelberg Speedmaster XL 105 in a special double coating configuration with initial flexo dispersion coater, four modular deliveries, and full interdeck UV capability.

The company, which acquired its first Speedmaster XL 105 LYY-8+LYYL one year ago in a bid to attract additional package decorating business, has seen the market for complex, high-end work with inline finishing and specialty coatings take off over the past 12 months, as customers learned that Diamond had gained the capability to perform an impressive range of high-gloss applications with dispersion or other coatings, in addition to metallic, pearlescent and other special effects.

“Although we had not anticipated purchasing another state-of-the art Speedmaster XL 105 12 months ago, we found we needed a second machine to keep up with customer demand, which has far exceeded our expectations,” said Diamond Packaging’s President and Co-owner Kirsten Werner, who further acknowledged Heidelberg’s help in getting the new press installed within an “unprecedented” five months of purchase. “With the new press already in full production, and customers aware of our exciting new capabilities, Diamond is well-positioned to handle an expected influx of high-volume work during our upcoming busy summer season.”.

Added Vice President of Technology Dave Rydell, “Our success with exclusive Heidelberg innovations like Prinect Inpress Control inline color and register control, Preset Plus feeder and high-performance Prinect Press Center serve to validate Diamond’s strategy of investing in technologies that make us more efficient and consistent from run to run and job to job, day in and day out. We have every reason to expect more of the same as we ramp up production on the new XL 105.”

“Diamond Packaging has earned its reputation for exceptional customer service and high-quality products,” said Clarence Penge, vice president of sheetfed product management, Heidelberg USA. “We’re confident the new press—like its predecessor—will continue to furnish Diamond and its many exacting customers with the real-world benefits of the fastest speeds, best quality, and highest level of automation available in sheetfed offset package printing and decorating.”

Diamond Packaging financed the new press with a combination of SBA funds approved through the Monroe County Industrial Development Corporation, bank financing, and cash equity. The 100% women-owned, WBENC-certified, award-winning company manufactures paperboard and plastic packaging and provides contract packaging services for discerning customers in the personal care (cosmetics & skin care, fragrance, hair care), health care, pharmaceutical, nutraceutical, food and confectionery industries.

About Diamond Packaging
Founded in 1911, Diamond Packaging specializes in developing innovative and sustainable packaging solutions for companies including Avon, Bausch & Lomb, Beiersdorf, Coty, Elizabeth Arden, Godiva Chocolatier, L’Oreal, and Procter & Gamble. As part of the Global Packaging Alliance® (GPA), Diamond and its alliance members offer packaging solutions to companies operating on an international scale. Customers receive responsive, localized service, award-winning creative designs, identical product specifications and consistent brand recognition, resulting in unparalleled worldwide packaging support. For more information about Diamond Packaging, contact Dennis Bacchetta at (585) 334-8030 x229 or visit the website at For more information about Diamond’s greenbox initiative, visit the sustainability microsite at

About Heidelberg Druckmaschinen AG
Heidelberger Druckmaschinen AG (Heidelberg) is the world-wide leading provider of solutions for the print media industry. The Heidelberg brand is internationally associated with leading technology, top quality, and closeness to customers. For more information about Heidelberg, visit

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