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Two Sides: Direct mail preference and effectiveness increases in UK, as new research reveals medium's growth compared to other platforms; direct mail has key role in driving both online and in-store purchases, outperforming email-only campaigns

IL SB3591: JOURNALISM PRESERVATION ACT

Barry Diller gives minority stake in The Daily Beast to Ben Sherwood, former president of Disney ABC Television Group, and Joanna Coles, former chief content officer of Hearst Magazines

Patent Issued for Smartphone or tablet comprising a device for generating a digital identifier of a copy, including at least one print image of a printed product produced in a production system, and method for using this device (USPTO 11941901)

New York senate bill would automatically apply digital-only coupons offered through grocers’ loyalty programs to senior citizens; bill aims to address trend of loyalty cards and newspaper coupons being replaced by mobile apps, which seniors may not use

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