A comprehensive view of Print Advertising. This page highlights a small sample of our full coverage.
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Two Sides' Love Paper campaign reached milestone in 2023 with over 2,000 advertisements in national newspapers, magazines; initiative reaches over 240 million consumers, communicating sustainable narrative of magazines, newspapers, paper-based products
Published:
January 29, 2024
by Two Sides Ltd.
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Alliance for Audited Media survey finds that publishers plan to focus on digital subscriptions, advertising solutions in 2024; 60% of publishers saw an increase in digital subscriptions in 2023, 31% developed new products to offer advertisers
Published:
December 27, 2023
by Alliance for Audited Media (AAM)
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Globe and Mail and Canadian Press say TC Transcontinental to scrap Publisac, the flyer bundles local newspapers deliver to 2.5 million households outside city of Quebec as part of shift to thin leaflet delivered by Canada Post
Published:
November 06, 2023
by Canada StockWatch
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Paper snapshot: Sylvamo expects channel inventory corrections to be largely completed by end of Q3 in North America, by year-end in Europe; company expects US paper demand to improve in H2 if US advertising spend continues to grow, economy stays resilient
Published:
August 24, 2023
by Industry Intelligence Inc.
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Tech vs. Trees: CRISPR gene-editing could reduce tree’s lignin and boost pulp yield, Albertsons aims to reduce print advertising as it tests shoppable weekly ads on Facebook, readers turning to ‘slim volume’ books of fewer than 200 pages
Published:
July 21, 2023
by Industry Intelligence Inc.
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