July 2, 2024
(press release)
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Albéa Beauty Lab celebrates 10 years of creative expertise in plastic & fiber brushes and lipglosses Strategically located in the heart of Italy's Cosmetic Valley, Albéa Beauty Lab celebrates 10 years of success as the global center of expertise for plastic and fiber brushes and applicators. A center of Creative Expertise Formerly known as Albéa Tips Studio, the Lab is dedicated to the invention, development, and manufacture of application solutions for the makeup and skincare markets. Over the years, the Lab has become synonymous with innovation and quality in beauty packaging, serving as a key player for brands looking to create cutting-edge products. "Albéa Beauty Lab is all about expertise and collaboration. Through a workshop in house, we brainstorm with our customers to develop their custom applicator to create the perfect ready-to-go solution from an infinite possibility of packaging and formulas. Thanks to fast-prototyping capabilities, they can take part in live development and carry out make-up tests in real-life conditions before leaving with their brand-new product." explains Catherine Laganaro, Mascara & Lipgloss Application Development Manager Since its launch, Albéa Beauty Lab has supported prestigious and dynamic brands, helping them to stay ahead in a competitive market. With more than 40 customer products launched and a portfolio of 600 standard applicators, the Lab continues to push the boundaries of creative expertise, collaboration, and innovation in beauty packaging. Commitment to Excellence and Innovation Albéa Beauty Lab excels in anticipating trends and quickly responding to market demands. By building strong client relationships, the Lab ensures its products exceed expectations and set new industry standards. Combining advanced technology, skilled craftsmanship, and deep consumer insight, the Lab is a trusted partner for beauty brands globally. As Albéa Beauty Lab celebrates this milestone, it looks forward to many more years of innovation in the beauty industry. The Lab is committed to exploring new possibilities and creating solutions that enhance the consumer experience, ensuring Albéa remains a leader in beauty packaging and innovation.
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