A comprehensive view of Social Media / Social Commerce. This page highlights a small sample of our full coverage.
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Recent Articles
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L'Oreal to use social listening to follow trends, have in-house teams create content in days instead of traditional timelines, as Gen Z users don't seek polished content; firm has no plans to cut spending amid economic concerns, noting sector's resilience
Published:
March 24, 2023
by Digiday
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Commentary: SVB failure was second largest in banking history, but experts point to internet in accelerating crisis; social media-fueled bank run on SVB is 'complete game changer,' shows new reality that regulators are under extra pressure to act fast
Published:
March 24, 2023
by Fortune
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Beauty brands advise on how to expand into China's competitive e-commerce; brands should start connection by sharing their stories, promote being science-led, leverage Little Red Book and Douyin social platforms, team with key opinion leaders/influencers
Published:
March 23, 2023
by CosmeticsDesign.com (US)
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Hedge fund Man Group CEO sees significantly more banks falling in 12-24 months as banking turmoil is not over yet, citing smaller US banks and challenger UK banks as those at risk; growth in social media had accelerated how quickly bank concerns circulate
Published:
March 22, 2023
by Reuters
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Korea's Able C&C launches beauty brand A'pieu in the US market with brand strategy to appeal to Gen Z consumers following strong social media engagement; brand's development team to focus on youthful needs of skin protection from the sun, stress and acne
Published:
March 22, 2023
by CosmeticsDesign.com (US)
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