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Suntory refreshes packaging for Lucozade Alert; the firm has invested in a colorful new 500ml can design that ‘presents a fresh opportunity to drive shopper engagement, encourage trial and drive additional purchases,’ says official
Published: February 02, 2023 by Convenience Store
Mintel: Gen Z’s preference for cold coffee indicates growth opportunities for ready-to-drink coffee brands, need for them to connect with Gen Z or risk declines; other growth opportunities include flavor, function, natural alternative to energy drinks
Published: January 25, 2023 by FoodNavigator.com
Gatorade celebrating nationwide rollout of its new Fast Twitch energy drink with social media challenge timed to the Super Bowl; one winner will be awarded three tickets to the game and the chance to run through the stadium tunnel
Published: January 23, 2023 by PR Newswire
Monster Beverage planning to launch its Predator energy drink line in the Asia-Pacific market--including China, Indonesia, Thailand, Bangladesh and Pakistan--over the next 12 months
Published: January 18, 2023 by MarketLine
Jack in the Box announces limited-time offerings of Berry Purple Daze and Strawberry Red Daze, both of which contain either Red Bull Energy drink or Red Bull Sugarfree drink
Published: January 06, 2023 by Nation's Restaurant News

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