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PPG introduces six new colors and redesigned label for award-winning Glidden Max Flex spray paint; lacquer-based paint offers no-drip finish with five-minute dry time

June 20, 2023 (press release) –

PPG (NYSE:PPG) today announced six new contemporary colors and a fresh product label for the GLIDDEN MAX FLEX™ spray paint and primer by PPG lineup. This award-winning* product has changed the spray paint game with a lacquer-based formula that ensures a no-drip flawless finish with a five-minute dry time.

“It’s important that our products offer both innovative performance and a variety of color options so DIYers have an option for any project,” said Erin Lageman-Louies, PPG marketing manager, Glidden paint, Architectural Coatings. “Glidden Max Flex paintis the real deal – it guarantees surface coverage with fewer passes than a traditional spray pattern and consumers are sure to appreciate its ability to eliminate drips and streaks. And with the hot new color palette and redesigned label, it’s guaranteed to make their projects Insta material.”

According to a consumer survey conducted by Glidden, blue and green are considered the most modern and trendy colors when it comes to spray paint, with brown, green and beige the most earthy and natural. The survey also showed that black and blue are often used on outdoor furniture. The Glidden team considered this data when selecting the six new color offerings:

  • Glidden Max Flex All Surface spray paint – This interior/exterior paint + primer will not drip or streak and adheres to almost any surface or substrate, including wood, metal, plastic and vinyl.
  • Glidden Max Flex Exterior Fabric spray paint – Designed for outdoor fabrics, such as welcome mats and furniture cushions, this spray paint + primer helps rugs and fabrics maintain their original look and feel, while providing maximum ultraviolet (UV) protection to sun-exposed surfaces.

Now available in 22 all-surface, eight exterior fabric colors and two clear sealers, the full lineup of Glidden Max Flex spray paint is available exclusively at select HOME DEPOT® locations in the United States and nationwide at HomeDepot.com.

Learn more about Glidden paint at glidden.com.

*GLIDDEN MAX FLEX™ spray paint and primer by PPG won The Home Depot's 2022 Innovation Award. Read more here.

PPG: WE PROTECT AND BEAUTIFY THE WORLD®

At PPG (NYSE:PPG), we work every day to develop and deliver the paints, coatings and specialty materials that our customers have trusted for 140 years. Through dedication and creativity, we solve our customers’ biggest challenges, collaborating closely to find the right path forward. With headquarters in Pittsburgh, we operate and innovate in more than 70 countries and reported net sales of $17.7 billion in 2022. We serve customers in construction, consumer products, industrial and transportation markets and aftermarkets. To learn more, visit www.ppg.com

We protect and beautify the world and the PPG Logo are registered trademarks of PPG Industries Ohio, Inc.
Glidden Max Flex is a trademark and Glidden is a registered trademark of PPG Architectural Finishes, Inc.
The Home Depot is a registered trademark of Home Depot Product Authority, LLC.

CATEGORY Architectural Coatings Americas and Asia Pacific

PPG Media Contact:
Tracy Gibson
Architectural Coatings
+1 412 926 2522
tgibson@ppg.com
www.ppg.com

Source: PPG

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

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