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Recent Articles

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Sam’s Club to launch its first design studio on its Bentonville, Arkansas, campus to facilitate collaboration with partners, promote creativity; company says idea for studio came from need to evolve during pandemic amid new 'omni demand' from members

Walmart Connect debuts Innovation Partner ad program with partners TikTok, Snapchat, Firework, TalkShopLive, Roku; offering includes additional touchpoints, channels that aim to reach customers wherever they are with new ad formats

Omnichannel pet lifestyle brand Yummers launches first line of premium products, including 18 varieties of food mix-ins for dogs and cats; products are sourced, manufactured in US and use sustainable printing inks and post-consumer recycled packaging

Kroger's marketing arm Kroger Precision Marketing partners with New York-based CTV advertising firm Magnite; company says it reaches 80 million CTV households in the US, will enable KPM to package first-party data with premium omnichannel inventory

Omnichannel software solutions company Extensiv, Pitney Bowes team up to offer 3PLs in e-commerce faster response times for label production; service also to guarantee delivery on qualified expedited shipments, multiple payment options and easy returns

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