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COSRX Ignites TikTok with #PatThePeptide Challenge Campaign

Euromonitor: Gen Z brings challenges for businesses due to their polarized behaviors toward social activism, technology, spending; to target the cohort, brands should develop multichannel delivery approach, focus on video-centric social media, gaming apps

Red Lobster taps AI to create two playlists around its Cheddar Bay Biscuits; the songs--from a barbershop quartet 'Cheddar Bay Serenade' to a 1990s hip-hop “Chedda Bay Bouncin’ II'--are featured on Red Lobster’s YouTube channel

Freshpet creates 30-second spot that stars singer Meghan Trainor with her four canine companions, singing a custom 'I'm a Dog Mom' track; the push is running across streaming platforms TikTok, Instagram, Facebook and YouTube

New trends data analyzing Instagram and TikTok identifies top 2024 nail trends so far are long nails, as short nails drop to third in popularity, French manicure, almond shape, square shape, chrome, green, 'Builder In A Bottle' polish, pastel and 3D nails

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