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Recent Articles

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Alicia Keys, American Greetings collaborate to produce customized holiday digital greetings through Creatacard by americangreetings.com; new collection will feature four songs from Keys' Apple Music-exclusive holiday chart-topping album Santa Baby

Morrison Culinary Services helps Mayo Clinic add easier ways for staff to make better-for-you meal choices, including: scan and go; self checkout; app-based ordering with delivery; unattended retail that helps convert staff away from traditional vending

Nike to launch of 'Cryptokicks iRL,' a metaverse-linked physical sneaker with features including auto-lacing, haptic feedback, walk detection that could eventually interact with video games, apps; Nike will release 19,000 pairs of the shoes

New Balance to use Snap's augmented reality, speech-recognition technology to offer holiday gifting advice through Dec. 31; users can verbally answer questions about their recipient, receive gift recommendations across footwear, apparel and accessories

Unilever Pakistan partners with UK-based Exarta to establish footing in the Web3 space, experiment with marketing strategies bridging between the virtual and physical world; partnership will work on upcoming TRESEmmé Pakistan metaverse campaign

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