About SX (Sustainability Transformation) Brand

SX is an initiative in which a company strives to improve long-term and sustainable corporate value by synchronizing the sustainability of society with that of itself while carrying out the necessary management and business reforms to achieve such synchronization. METI and TSE have started a project for selecting and awarding as SX Brands a group of progressive companies that enhance their ability to create a source of funds for growth in a sustainable manner through SX to realize the improvement of corporate value. 

Why we have been selected as the “SX Brand”

"Our medium- to long-term ESG goal, 'Kyo-sei Life Vision 2030,' clearly outlines the direction our company should take, focusing on addressing environmental issues and social challenges, and continuously contributing to consumers and local communities through our business activities.

We recognize the close relationship between population dynamics and demand and prioritize activities in countries and regions with a large population of infants and elderly individuals as the centerpiece of our business strategy.

We clearly explain our contributions to solving environmental issues and social challenges through initiatives that are highly aligned with our business activities, such as the recycling of used paper diapers and awareness campaigns related to menstruation."

Our comment on being selected

Our company's purpose is to "Contributing to the achievement of the SDGs". Through our business activities, we aim to contribute to solving environmental and social issues and work towards the realization of a "cohesive society" where people of all generations can continue to live "authentically" through self-reliance and mutual assistance.

We believe that we have been selected as an "SX brand" because we have been steadily promoting the key initiatives stated in our "Kyo-sei Life Vision 2030" through our business activities.

Moving forward, we will continue to contribute to solving environmental and social issues through our business activities and strive for the realization of a "cohesive society".

<Related Information>

Unicharm Sustainability Site       https://www.unicharm.co.jp/en/csr-eco.html

Kyo-sei Life Vision 2030 Site      https://www.unicharm.co.jp/en/csr-eco/kyoseilifevision.html

SX Brand Site　　　　　             https://www.meti.go.jp/english/press/2024/0423_001.html