Aplix's flexible bag with Easy-Lock closure for Kellogg cereals now available on shelves in European countries; cereals with new bag include Special K Museli, Crunch Nut

Elyse Blye

TOKYO , April 28, 2014 (press release) – Last January, KELLOGG’S, breakfast cereal leader, launched a new flexible bag using our intuitive closure EASY-LOCK by APLIX®. These revolutionary flexible bags are now available on shelves in all European countries for SPECIAL K® Muesli and CRUNCHY NUT®. This new bag is more responsive to consumer needs: a less bulky bag, easy to close for the whole family and offering enhanced product preservation.

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