Krispy Kreme Doughnuts announces that CEO James H. Morgan will reassume role of Company President, effective immediately; President and COO Kenneth A. May leaving company for personal reasons

WINSTON SALEM, North Carolina , April 10, 2012 (press release) – Krispy Kreme Doughnuts, Inc. (NYSE: KKD) (the "Company") today announced that Chief Executive Officer James H. Morgan, Jr. has reassumed the role of President of the Company, effective immediately. Kenneth A. May, who had joined the Company in November 2011 as President and Chief Operating Officer, is leaving the Company for personal reasons.

Mr. Morgan commented: "We think well of Ken and wish him the very best."

About Krispy Kreme

Krispy Kreme is a leading branded specialty retailer and wholesaler of premium quality sweet treats and complementary products, including its signature Original Glazed® doughnut. Headquartered in Winston-Salem, N.C., the Company has offered the highest quality doughnuts and great tasting coffee since it was founded in 1937. Today, Krispy Kreme shops can be found in over 690 locations in 21 countries around the world. Connect with Krispy Kreme at krispykreme.com and on Facebook, Foursquare, Twitter and YouTube.

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