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President of Strategic Sustainability Consulting to share insight into how to choose and manage sustainability metrics in a free i2live web seminar on Nov. 3

LOS ANGELES, October 27, 2011 (press release) – Jennifer Woofter, a sustainability consultant who specializes in helping companies create financial value from environmental and social responsibility, will share her insight into how to choose and manage sustainability metrics in a free i2live web seminar. This event is organized by Industry Intelligence Inc. as part of its i2live web conference series. Register for free at

During her presentation, which will provide an opportunity for audience questions and answers, Ms. Woofter will explore commonly asked questions, including:
• What kind of environmental and social information do you need to track?
• What makes a good sustainability indicator?
• What are the pros and cons of using sustainability tracking software?
• What do stakeholders expect to see in your sustainability report?

Ms. Woofter, the founder and president of Strategic Sustainability Consulting, will lead participants through a practical analysis of sustainability data tracking and reporting. Together, they will identify ways to prioritize and manage all of the information associated with sustainability efforts. By the end of this event, each listener will be able to map out the strength and weaknesses of their current approach and identify 3-5 ways to immediately improve.

Managing and reporting sustainability metrics is one of two packaging-related online events offered by i2live in connection with Ms. Woofter and Strategic Sustainability Consulting. The first online event, Understanding the Walmart scorecard, was held October 6. In addition to these two events, i2live has hosted Victor Bell, Environmental Packaging International, who addressed the newly released Global Packaging Project, and Linda Gilbert of EcoFocus Worldwide who detailed how the eco-conscious consumer is driving new trends in food packaging. Transcripts for these events are available on the industry intelligence service, i2dashboard. For more information, please visit,

About Industry Intelligence Inc.

Industry Intelligence specializes in providing market intelligence solutions that offer a comprehensive view of business and market-moving events—all within an intuitive, easy-to use platform that promotes collaboration and action. Founded in 1999, privately held and headquartered in Los Angeles, Industry Intelligence has worked with more than 600 companies of all sizes and across diverse market sectors.

i2live interactive conference programs engage business leaders in an ongoing conversation among experts and peers. i2live audio calls, speakers’ series and conferences cover topics tailored to your industry and issues that cut across market sectors to help businesses make sense of industry trends and get real-time intelligence. For more information, visit

About Strategic Sustainability Consulting (SSC)

Founded in 2005, Strategic Sustainability Consulting works with all kinds of companies, from thriving mid-sized businesses who want to use sustainability reporting to boost their momentum, to small, under-resourced organizations who want to be sustainable, but don’t know where to start. Today, SSC is represented by approximately 650 sustainability professionals—across six continents—ready to contribute to each clients' success. SSC draws on experts in every field of sustainability to provide state-of-the-art consulting services that can be scaled to meet the needs of every size of organization.

* All content is copyrighted by Industry Intelligence, or the original respective author or source. You may not recirculate, redistrubte or publish the analysis and presentation included in the service without Industry Intelligence's prior written consent. Please review our terms of use.

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